To help you understand how you compare in local search results, Localworks Premium has a Competitive Intelligence feature. When potential customers choose a business from a local search, the two most influential aspects are:
- The position on the page relative to your competitors.
- The rating of the businesses relative to your competitors.
With Competitive Intelligence, you will be able to understand how your business ranks against your competitors in local search and average Google and Facebook review ratings. It will also allow you to understand how you compare now and how this will change over time. Once set up, you should start seeing results within a few days.
Before you get started, you will need two required bits of information.
- Competitor's name
- Competitor's website
You can add up to 5 competitors.
Jump to:
Add your competitors
- Sign in to your My Services page.
- Click the Dashboard link.
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- Under Settings, select Competitors.
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- In the Competitors module, mouse over the bottom portion then click the Edit icon on the right. This will open the Competitors module.
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- After the Competitors module opens:
- In the Competitor Name field, enter your competitor's name.
- In the Competitor Website field, enter the root domain of their website (For example: yahoo.com).
- Click the Add a new competitor link if you wish to add another competitor.
- Click the Save button when ready.
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Note: To delete a competitor, mouse over the Competitor module as previously shown then click the Edit icon. Next, click the trash can icon to the right.
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Viewing results
To view results of your Competitive Intelligence analysis, click the Reviews tab. Scroll down to the Competitor's Average Rating section to view your competitor's average rating. Scroll down to the Competitor's Share of Intelligent Search section to view their local search results data. On the left, select All Keywords to view filter the data based on different keywords.